by Flavia Lanznaster | Dec 8, 2025 | Digital Marketing
The term “digital transformation” has become so ubiquitous in business discourse that many executives dismiss it as yet another fleeting management trend—a buzzword destined to fade like “synergy,” “reengineering,” or “Web...
by Flavia Lanznaster | Dec 1, 2025 | Marketing Automation
You’re evaluating email marketing services. The proposals look similar. Everyone promises “full-service email marketing” and “end-to-end support.” But what does that actually mean? One agency might build campaigns and walk away. Another...
by Flavia Lanznaster | Nov 25, 2025 | Marketing Automation
You’re already sending emails. Your list is growing. Campaigns go out every week. But something’s off. You’re spending hours building sequences, segmenting lists manually, and second-guessing send times. Your team is buried in spreadsheets....
by Flavia Lanznaster | Nov 17, 2025 | Online Advertising
Your competitors are already winning customers through social advertising. Meanwhile, you’re watching your ad budget evaporate with little to show for it. Here’s the reality: over £9 billion is spent annually on social media advertising in the UK...
by Flavia Lanznaster | Nov 7, 2025 | CRM
Picture this: Your sales team is drowning in spreadsheets, customer data is scattered across multiple platforms, and your marketing efforts feel like shouting into the void. Sound familiar? You’re not alone. In fact, 43% of businesses struggle with...