SPECIALTIES

Part of a sprint

Analytics

Data is only valuable when you can act on it. We set up the tracking, dashboards, and reporting that give you a clear view of what’s working — and where to focus next.

What's included

Most businesses have analytics tools installed — but without proper configuration, the data they collect is incomplete, inaccurate, or impossible to interpret.

Analytics setup & configuration

User journeys and purchases recorded accurately across Google, Meta, and LinkedIn — from first click to sale.

Goal & event tracking

The actions that matter to your business tracked — from form fills to purchases to scroll depth.

Custom dashboards

Key metrics consolidated in one place — tailored to your goals, not a default template.

Reporting & insights

Data translated into clear recommendations — so every decision is backed by evidence.

Best for

Who this helps most

Operations-heavy teams
Running manual processes that are hard to track, hand off, or scale.

B2B + B2C service businesses
Managing relationships across multiple audience types without the systems to support it.

Businesses without marketing structure
You’re already moving — but without a defined direction.

Problems it solves

What gets fixed

Data that can’t be trusted

GA4 is set up but events are misfiring, goals aren’t configured, and the numbers don’t match reality — so every decision is based on unreliable data.

No visibility across channels

Each platform shows different numbers with no unified view — making it impossible to understand performance across the full picture.

Reports that don’t answer anything

Default dashboards show vanity metrics that look busy but don’t connect to business goals — so no one knows what to actually do with the data.

Part of a sprint

Analytics setup is delivered as part of the Foundation Sprint — a 3–4 week engagement focused on defining what to track and how performance will be measured.

Foundation Sprint

3-4 WEEKS

Map your business model, define your audience, and identify the gaps holding you back. The result is a comprehensive marketing blueprint — the strategic groundwork for everything that follows.

BEST FOR

B2B & B2C services; No marketing structure;
Partner-led growth

Not sure where to start?

Our Marketing Readiness Quiz takes a few minutes and tells you exactly which sprint fits your business — and where the gaps are right now.

insights

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